Thought Leadership & Insights

What Still Holds True: Revisiting a 2022 Perspective on Doing Good

I wasn’t looking for it. Buried in a folder while searching for something else, I stumbled across a presentation I gave in mid-2022. At that time, the world was was still slightly off-kilter from the global pandemic. Although we were beginning to reenter a rhythm that...

The Meaning of Freedom Is Shaping Our Future—Are Brands Paying Attention?

Since I posted on LinkedIn about the meaning of freedom on the Fourth of July, I’ve been thinking more about how it shows up in my work with brands. The following explores what freedom demands of us—as individuals, as brand leaders, and as stewards of systems. Each...

Belonging Before Believing: An Imperative for Brands

Before belief takes hold, people long to be received. Brands that host, not gatekeep, build the futures we crave. Yesterday, I found myself lingering over a line buried in a Sunday column in The New York Times. In a piece exploring what happens when believing follows...

Reimagining Value: What Comes After Sustainability

NB: I originally developed a version of this piece under a different title for the ANA. Shared here, it carries many of the same themes—framed more through the context of my own work and personal reflections. In the mid-1980s, during my first visit to France, I...