Are Millennials more trusting?

With so many headlines focusing on privacy concerns, last week we decided to ask CultureQ participants what they thought. And, here’s the overview of what we learned: •Overall, Millennials are either more trusting or just less concerned about privacy issues than...

World Z

With thanks to my colleague and friend Claire Irving for contributing this post, which was first published in Onesixtyfourth’s blog. Gen Z: 15 years and younger. Born after 1997. 68 million of them. Only 54% are Caucasian. As the oldest of this blooming...

What’s next for brands? Seven lessons from 2012.

As we’re awaiting the final results of our end of year study to gain a more in-depth understanding of the Zeitgeist, we’ve been discussing what’s next for brands in 2013 based upon our learning from CultureQ over the past Summer and Autumn.  As always, we’ve been...
Intuition, confidence and self-reliance

Intuition, confidence and self-reliance

I couldn’t help but nearly recite the definition for intuition. I was downtown having lunch with two of my former students (when living in London I had balanced consulting with teaching Intro to Marketing at NYU in London) and we had stumbled into a discussion...